Martech News

Optimization, Personalization & Testing
Autobound launches Personalization API
Autobound, a leading AI startup revolutionizing the way salespeople conduct research and write personalized emails, today announced the launch of …
Digital Advertising
Amadeus’ Media Solution for DMOs now available in the Americas
As Amadeus for Destinations continues its expansion in the Americas, Amadeus’ Media Solutions, which provides Destination Management Organizations (DMOs) and …
Mobile Marketing
Liftoff published the findings of its 2024 App Marketer Survey
Liftoff, the leading growth acceleration platform for the mobile industry, has published the findings of its 2024 App Marketer Survey, which …
Retail, Proximity & IoT Marketing
XY Retail introduces Cutting-Edge OMS for Luxury Retailers
XY Retail, a leader in innovative retail solutions, today announces the launch of its latest product, an advanced Order Management System …
Ecommerce
Rokt to acquire AfterSell
Rokt, the leading ecommerce technology company using machine learning and AI to make transactions more relevant to each shopper, today …
Ecommerce
PUMA chooses Yottaa for High-Performance Ecommerce Sites
Yottaa, Inc., the leading cloud platform for accelerating and securing digital commerce experiences, today announced that it has partnered with …
Advocacy, Loyalty & Referrals
72% of shoppers stay loyal to retailers that offer free returns
Nearly three quarters of US shoppers (72%) show greater loyalty to retailers that provide free returns. That’s according to the …
iPaaS, Cloud/Data Integration & Tag Management
Boomi achieves StateRAMP Authorization
Boomi™, the intelligent connectivity and automation leader, today announced that the Boomi platform has achieved StateRAMP Authorization. This achievement reflects Boomi’s unwavering …
PR