Content & Experience
Content & Experience, Content Marketing
iClick Interactive Associates with MezzoMedia to Target Chinese Audience for Korean Brands
iClick Interactive Asia Group Limited, a dominant marketing technology company in China recently announced a joint venture with, MezzoMedia a … 0Content & Experience, Marketing Automation
How to Optimize your Tech Stack in Just 3 Steps
Technology has made our lives infinitely easier. It has literally pulled us out of the dark ages and thrust us … 0Content & Experience, Content Marketing, Optimization, Personalization & Testing
An Insight on GenZ-Centric Marketing
Brands need to be constantly updated on the needs of the different demographics. After the millennials, the GenZ is the … 0Content & Experience, Optimization, Personalization & Testing
A Four-Step Process to Make Brand Messaging more Customer-Centric
A good businessman will always tell you, “The customer always comes first”. This mantra is behind virtually every successful business … 0Content & Experience, Interactive Content, Marketing Automation
Conversational User Interfaces – Martech structuring into the routine
You have lost your way in the in a new town with no one to seek guidance from available nearby. … 0Content & Experience, Content Marketing, Interactive Content
Ways of Incorporating Geofilters into Your Marketing Strategy
Currently, major business platforms are taking advantage of the newly launched location-based geo-filters or geo-location tags. The personalised screen of … 0Content & Experience, Content Marketing
Financial Marketing Trends in 2018 – People are still not getting the full advantages of marketing technologies at their best.
The 2018 Financial Marketing report states many bank and credit union strategies, priorities and challenges for the financial year. Even … 0CMS & Web Experience Management, Content & Experience
6 Steps for Marketers to Create a Better Customer Experience
Thom Gruhler, CEO at Fijuri recently shared his thoughts on why companies need to adopt a holistic approach rather than … 0Interviews, Marketing Automation