Commerce & Sales

affiliate marketing
Channel, Partner & Local Marketing, Commerce & Sales

Brand, Customer Experience and Digital Technology- Three Pillars of Successful Business

Brand perception, interaction with customers and use of digital technology in marketing and advertising channels are three essential pillars of … 0
Marketing Trends
Channel, Partner & Local Marketing, Commerce & Sales

Top 5 Marketing Trends to Keep an Eye in 2019

Right now, a lot of developments are going on in every field of business and technology. The marketing world is … 0
Advertising
Channel, Partner & Local Marketing, Commerce & Sales

Why Measured Marketing Triumphs Over Aimless Marketing

Advertising and campaigning are a major aspect of running a business. It is the very method through which a business … 0
snapchat
Commerce & Sales, Ecommerce

Snapchat introduces new AR Lenses for its self-serve ad tool, brings Sponsored Snappables & builds on its e-commerce efforts.

Together with its latest AR ad progress, Snapchat is introducing goal-based bidding for e-commerce advertisers which will help them with … 0
Marketing Strategies
Commerce & Sales, Ecommerce

Frost & Sullivan Promotes Malaysia’s B2C E-Commerce Market in 2018

Though the Business to Consumer (B2C) e-commerce market of Malaysia observed a slight decline in Q1 2018 after a highly … 0
AI-optimized Audience Segmentation Product
Commerce & Sales, Ecommerce

Magnetic Launches Live Audiences- First AI-optimized Audience Segmentation Product

The Artificial intelligence (AI) platform Magnetic recently launched Live Audiences which is the “first AI-optimized audience segmentation product” in the industry. It … 0
TVadSync
Commerce & Sales, Sales Automation, Enablement & Intelligence, Uncategorized

TVadSync Announces the Launch of Smart Tune-In Attribution

TVadSync has recently announced the launch of its cross-channel, multi-touch algorithm, Smart Tune-In Attribution. It would help the clients to … 0
video marketing
Channel, Partner & Local Marketing, Commerce & Sales

Kaltura Acquires Video Startup Rapt Media

Kaltura which is a leading video technology provider acquired the video startup Rapt Media in May 2018. The interactive branching … 0
Outbrain Partners with IAS
Commerce & Sales, Sales Automation, Enablement & Intelligence

Outbrain Partners with IAS integration to Increase Brand Safety

Recently the U.S. Federal Reserve Bank issued a report which stated that evolution of bigger intensively capitalized buyers can actually … 0