Data Management
Audience/Marketing Data & Data Enhancement, Data Management
Openprise Expands Data Marketplace & Launches New Multi-Vendor Data Enrichment Strategy Service
New Offerings Address Common Data Roadblocks to Success with Marketing Automation and ABM Redwood City, CA – July 18, 2018 … 0Customer Data Platform, Data Management
PayForward Selects Yes Lifecycle Marketing to Enhance Marketing Strategy and Support Rapid Growth
Yes Lifecycle Marketing today announced that PayForward, an exclusive membership rewards program provider, has selected its multichannel marketing communications and analytics platform … 0Customer Data Platform, Data Management
OneTrust releases first free assessment tool for the new California privacy law
Just when you thought you had a sense of how to deal with the European Union’s General Data Privacy Regulation … 0Business/Customer Intelligence & Data Science
Downstream Digital Transformation Ignites Enterprise Satellite Connectivity Service Evolution
Frost & Sullivan’s recent analysis of the Future of Enterprise Satellite Connectivity Services, Global, 2018 reveals that downstream digital transformation, increased usage … 0Audience/Marketing Data & Data Enhancement, Data Management
Omnicom Takes Data-Driven Marketing To The Next Level With Launch Of “Omni”
Omni Drives People-Based Precision Marketing at Scale Across Creative, Media and CRM NEW YORK, July 12, 2018 /PRNewswire/ — Leading global marketing and … 0Marketing Analytics, Performance & Attribution
Lattice Engines Accelerates Revenue and Customer Growth in First Half of 2018
Lattice Engines, the leading provider of AI-powered Account-Based Marketing (ABM) solutions, announced increased business momentum in 2018 after a stellar … 0Business/Customer Intelligence & Data Science, Data Management
How you deliver the experience is vital in Immersive Marketing Technology
Virtual Reality has been in the news in recent times. As a consumer technology, it still does not measure up … 0Data Management, Marketing Analytics, Performance & Attribution
The Modern Marketers are in Pursuit of MarTech ROI. The Only Answer is Mastering the MarTech.
Though blessing to the marketing community, the opportunity of constantly and ever-changing MarTech landscape are always giving nightmares to the … 0Customer Data Platform, Data Management