Data Management
Data Management, Marketing Analytics, Performance & Attribution
Salesforce Incorporates Interaction Studio with Google Analytics 360
In June 2018, Salesforce has integrated with Google Analytics 360 to launch an innovative interaction studio. This has enabled Salesforce to release … 0Data Management, Marketing Analytics, Performance & Attribution
Do structure and process are sticking the marketing, technology, and creativity together?
Consumers wish to feel a human association with the brands they love. Whether or not it’s through empowering athlete endorsements … 0Audience/Marketing Data & Data Enhancement, Data Management
Ctrip and iClick joined hands; outbound travelers are going to be benefitted.
Here is good news for outbound travelers of China. iClick and Ctrip, both the market leader in their field joined … 0Customer Data Platform, Data Management
Independent Research Firm Recognizes Manthan as a Strong Performer in Customer Analytics
Manthan, the globally recognized innovator enabling next generation retailing with proven expertise in Advanced Analytics, announced that it has been … 0Data Management, Marketing Analytics, Performance & Attribution
Return Path Reaffirms Commitment to Equality and Diversity with Donation to Groundbreaking Documentary Film Project
Support for Pioneers in Skirts documentary highlights Return Path’s ongoing efforts to build and maintain a “People First” culture. NEW … 0Business/Customer Intelligence & Data Science, Data Management
A Transformational End-to-End Platform Launched by Toluna, which gives Consumer Insights
Toluna, an industry leader provides the consumer insights for the on-demand economy, has undergone a corporate rebrand which highlights its … 0Business/Customer Intelligence & Data Science, Data Management
Scala Brings in Innovative Digital Ticketing Video Wall in Victoria and Albert Museum
Scala the member of leading digital marketing company STRATACACHE, delivers an interactive video wall which would work as an impressive vending … 0Data Management, iPaaS, Cloud/Data Integration & Tag Management
A Week filled with GDPRs: TrustArc expanding its channel program, Qualys adding new features to its SAQ, a cloud-based app and much more.
A quick look at the week where many companies adapted to the new General Data Protection Regulation(GDPR). TrustArc expanded the … 0Business/Customer Intelligence & Data Science, Data Management